BRM NEWS
French Montana and Dubai's Sheikha Mahra Announce Engagement
August 28th, 2025
In a headline straight out of a modern fairy tale, Moroccan-American rapper French Montana is officially engaged to Sheikha Mahra bint Mohammed bin Rashid Al Maktoum, princess of Dubai and daughter of the UAE’s ruler. The proposal went down in Paris during Fashion Week, where French made his runway debut before presenting Mahra with an 11.5-carat emerald-cut diamond ring worth over $1 million. The couple confirmed the news on Instagram with a simple sparked-filled post, sending fans and the fashion world buzzing.
Sheikha Mahra, 30, is known for her philanthropic work, luxury perfume line, and outspoken independence following her 2024 divorce. French Montana, born in Casablanca and raised in the Bronx, has built a global music career with hits like “Unforgettable” and remains a cultural bridge between hip-hop and his Moroccan roots. Together, the rapper and the princess embody the perfect blend of glamour and power—a love story that feels just as unforgettable as his biggest hit.
Baja Beach Fest 2025: Another Year, Another Unforgettable Celebration in Rosarito
August 11th, 2025
Baja Beach Festival made its highly anticipated return this year, marking yet another successful chapter in its vibrant legacy. With a star-studded lineup featuring reggaetón and Latin music powerhouses like J Balvin, Don Omar, Wisin, Maluma, Young Miko, Los Tucanes de Tijuana, and Rels B—just to name a few—the festival once again delivered the kind of high-energy performances and summer vibes that fans travel far and wide to experience.
Set against the stunning coastal backdrop of Rosarito, Mexico, the event continues to be more than just a music festival—it’s a cultural moment. Thousands of attendees from around the globe pour into the city each year, boosting local tourism and bringing a surge of economic activity to the region. From hotels and restaurants to local shops and transportation, the festival’s presence is felt citywide, cementing its importance not only in the music world but in Rosarito’s economy.
Now in its seventh year, Baja Beach Fest has evolved from a small one-day festival into a world-renowned Latin music destination. Its ability to consistently attract top-tier artists and passionate fans is a testament to the festival’s vision and dedication. The event has carved out a legacy as the place to be for Latin music lovers during the summer, and its influence shows no signs of slowing down.
With each passing year, the bar gets higher—and so do the expectations. If this year’s edition is any indication, we can expect even bigger surprises, more unforgettable performances, and an even greater celebration when Baja Beach Fest returns next year.
Rosarito will be ready. And so will we.
Adriel Favela and Estibaliz attend KidSuper show at Men's Paris Fashion Week 25'
June 28th, 2025
Mexican superstar Adriel Favela, known for blending regional Mexican music with modern flair, brought his signature charisma to Paris Fashion Week this year. Favela, whose genre-bending sound has earned him a dedicated fanbase across Latin America and the U.S., wasn’t alone—by his side was his girlfriend, Estibaliz, a rising fashion icon and digital creative who’s quickly making a name for herself in the style scene.
The couple made a striking appearance at the KidSuper show, sitting front row and embracing the event’s bold, playful theme. This season, KidSuper leaned into storytelling with a show built around a storybook narrative, blending fantasy with streetwear in true KidSuper fashion. One of the central visual themes? Soccer jerseys—a nod to both nostalgia and sport culture.
Adriel and Estibaliz were perfectly on-theme, arriving in eye-catching jerseys that balanced street style with high fashion. Their coordinated looks turned heads and effortlessly captured the creative spirit of the show.
With stars from around the globe gathering in Paris, it’s clear that Latin talent like Adriel and Estibaliz aren’t just attending—they’re owning the moment.
Forbes Power Player Dinner
June 26th, 2025
During Men’s Fashion Week in Paris, the owner of Forbes and international artist French Montana hosted an exclusive Forbes Male Power Player Dinner at the elegant Siena restaurant, alongside owner Mehdi. The private event brought together a curated group of influential figures, including Mexican regional star Adriel Favela, Colombian reggaeton superstar Ryan Castro, 7x world champion Cyril Benzaquen, rapper Young Adz, French Montana himself, and the owner of Forbes. The evening centered around a powerful discussion on the intersection of fashion, business, and cultural influence, showcasing the evolving role of men in fashion. Each guest came from uniquely different industries and backgrounds, yet the energy of the night reflected a shared vision of excellence, unity, and innovation. This intimate dinner underscored the social and entrepreneurial pulse of Men’s Fashion Week, illustrating how style, power, and purpose seamlessly come together.
French Montana Walks the Runway at 3.Paradis SS26 in Paris
June 25th, 2025
French Montana made a striking appearance at Paris Fashion Week on June 25, 2025, walking the runway for 3.Paradis’s immersive Spring/Summer 2026 show.
Inspired by The Little Prince, the presentation blended surreal visuals, time-themed storytelling, and elevated streetwear design.
French joined a powerful cast, including creative director Emeric Tchatchoua, bringing his signature presence to a show that redefined poetic luxury in the menswear space.
Will Smith Way
March 26th, 2025
Hollywood icon Will Smith returned to his roots in Overbrook, Philadelphia, for a milestone moment, the official naming of “Will Smith Way.”
The street naming ceremony celebrated Smith’s decades-long impact on entertainment and his enduring connection to his hometown.
Suited in a sharp Dsquared2 ensemble and finished with Christian Louboutin shoes, Smith embodied the perfect balance of elegance and personal style. Surrounded by community members, fans, and local leaders, the event was more than a tribute, it was a full-circle moment honoring a hometown hero whose journey from West Philly to global stardom continues to inspire.
Ozuna Steps Out in Amiri for Elton John’s Oscar Party
March 2nd, 2025
Ozuna brought Latin flair and high fashion to Elton John’s Annual Oscar Viewing Party, attending as a special guest of Don Julio Tequila.
Dressed head-to-toe in AMIRI, Ozuna turned heads with a look that effortlessly blended luxury and edge, true to his signature style. The evening, known for its star-studded guest list and philanthropic mission, welcomed Ozuna among Hollywood’s elite, marking yet another major moment for the reggaeton icon on the international stage.
With every detail styled to perfection, Ozuna proved once again that he’s not just a music powerhouse, he’s a fashion force.
Will Smith Turns Heads at the Grammys in Custom Balmain and a Custom Timepiece
February 2nd, 2025
Will Smith made a commanding return to the GRAMMYs red carpet, showcasing timeless elegance and modern edge in a custom Balmain ensemble.
Styled with precision and confidence, the Hollywood icon elevated his look with a one-of-a-kind timepiece, underscoring his reputation as both a fashion tastemaker and global star. From the tailoring to the accessories, every detail reflected Smith’s signature balance of sophistication and individuality, cementing his presence as one of the night’s most talked-about appearances.
Ozuna Walks Willy Chavarria’s Debut Paris Runway Show
January 24th, 2025
Ozuna made headlines in Paris as he took to the runway for Willy Chavarria’s highly anticipated debut show in the French capital.
Known for pushing boundaries in both music and fashion, Ozuna brought his signature confidence and star power to the catwalk, seamlessly blending into Chavarria’s bold and socially conscious vision.
The show marked a historic moment for the designer and a powerful crossover for Ozuna, who continues to cement his presence in the global fashion scene. From front row to runway, Ozuna is redefining what it means to be an artist in today’s culture.
